MODULE 2: THE GEN Z CODE CRACKED

90-Minute Live Working Session

Sale Price: $197.00 | Original Price: $297.00

This isn't a lecture. This is a WORKING SESSION. Bring your laptop. We're building your Gen Z recruitment machine in real time.

WHAT YOU'LL BUILD IN 90 MINUTES:

1. Decode YOUR Gen Z Attraction Gap (15 minutes) Why aren't Gen Z workers applying? We'll audit your current recruiting approach and identify the 3 biggest gaps stopping you from attracting young talent. You'll know exactly what's broken by minute 15.

2. Build Your Social Media Recruitment Engine (20 minutes) Which platforms matter? What content works? We'll build your 30-day social media content calendar with actual post templates for TikTok, Instagram, and LinkedIn. You'll have 20+ posts ready to deploy.

3. Craft Your "Cool Factor" Messaging (20 minutes) Gen Z doesn't respond to "competitive wages" and "great benefits." We'll rewrite your job postings and employer brand messaging to speak their language—innovation, impact, technology, purpose.

4. Design Your Application Experience (20 minutes) Your 10-minute application is killing you. We'll streamline your process, add gamification elements, and create a mobile-first experience that actually gets completed. You'll have a redesigned flow on paper.

5. Build Your Employee Advocacy Program (10 minutes) Your best Gen Z recruiters are your current Gen Z workers. We'll design your employee ambassador program with incentives, content guidelines, and launch tactics.

6. Live Q&A & Hot Seats (5 minutes) Bring your specific Gen Z challenges. We'll solve them together.

WHO THIS IS FOR

This Workshop Is For You If:

✓ You need entry-level and skilled production workers under 30

✓ Gen Z candidates ghost you after applying (or don't apply at all)

✓ Your job postings get 50+ views but zero applications

✓ You think "Gen Z doesn't want to work" (spoiler: they do, just not for you... yet)

✓ You're losing young talent to tech companies, warehouses, or retail

✓ You want to dominate Gen Z recruitment in your market

This workshop is NOT for:

❌ Companies only hiring experienced workers (50+)

❌ Leaders who think social media is "just for kids"

❌ People who want theory, not tactics

WHY LIVE WORKSHOP VS. TOOLKIT

"Why Not Just Buy the Toolkit?"

QUICK-START TOOLKIT ($97) → Generic social media templates → Self-implementation → General Gen Z insights → Work at your own pace → No direct support

LIVE WORKSHOP ($197-$297) → Custom content calendar for YOUR company → Live implementation together → Industry-specific social strategies → Real-time feedback on your messaging → Direct access to Drew

Think of it this way: The toolkit gives you the PLAYBOOK. The workshop builds YOUR GAME PLAN. Both are valuable. But if you want content that actually converts Gen Z, building it live with Drew is worth 10x the investment.

THE INVESTMENT

REGULAR PRICE: $297

EARLY BIRD: $197 (Register 7+ days before workshop)

VIP UPGRADE: $497 (Includes 30-minute 1-on-1 follow-up call 2 weeks after workshop)

What's this worth to you?

If this workshop helps you hire FIVE Gen Z workers who stay 2+ years instead of 90 days:

→ Reduced turnover costs: $75K+ (saved) → Increased productivity vs. vacancy: $150K+ → Training investment protected: $25K+

Total value: $250K+

You're paying $197-$297 to potentially unlock $250K+ in value. That's a 842x return.

WHAT YOU GET

Here's Everything Included:

✅ 90-Minute Live Intensive – Direct access to Drew. Custom Gen Z strategy built for your company.

✅ Workshop Workbook – Digital PDF sent before the session. Includes audit tools, content calendars, and templates we'll complete together.

✅ 30-Day Social Media Content Calendar – 20+ ready-to-post pieces of content customized for your company and industry.

✅ Job Posting Rewrite Templates – Before/after examples and fill-in-the-blank formulas that speak Gen Z language.

✅ Application Optimization Checklist – Step-by-step guide to fix your application process with gamification examples.

✅ Employee Advocacy Launch Kit – Program structure, incentive ideas, content guidelines, and launch timeline.

✅ Recording Access – Can't make the full 90 minutes? You'll get the recording to review later.

✅ Private Community Access (30 days) – Post questions, share wins, get feedback from Drew and other participants.

✅ VIP ONLY: 30-Minute 1-on-1 Follow-Up Call – Two weeks after the workshop, hop on a call with Drew to troubleshoot challenges and optimize your Gen Z recruiting.

COMMON QUESTIONS

Q: I don't understand TikTok. Can I still do this? A: That's exactly why you need this workshop. Drew will show you exactly what works—no tech expertise required.

Q: Our manufacturing plant isn't "sexy." How do we make it appealing to Gen Z? A: Every plant has cool factor—you just haven't found it yet. We'll identify yours together during the workshop.

Q: Do I need to be on camera myself? A: No. Your employees can be the face. We'll show you how.

Q: What if we don't have any Gen Z workers yet? A: Even better. We'll help you land your first ones, who can then become your ambassadors.

Q: Will this work for skilled positions or just entry-level? A: Both. Gen Z includes skilled machinists, programmers, engineers. The strategies adapt to any role.

Q: What do I need to bring? A: Your current job postings, your company social media accounts (if you have them), and examples of content you think is "cool" (we'll analyze why it works).

Q: What if it doesn't work for my company? A: If you show up, participate, implement what we build, and you see zero increase in Gen Z applicants in 30 days, email Drew for a full refund.

⚠️ Limited Seats Available

This workshop is capped at 25 participants so Drew can give everyone personal attention. Last workshop sold out in 4 days.

[REGISTER NOW - EARLY BIRD $197] | [REGISTER - REGULAR $297] | [UPGRADE TO VIP $497]